Lance LaBreche is a twenty-one year veteran in the artist management business.  After working successfully as an actor in the mid-80′s, Lance decided to switch gears and try his hand at being an agent.  It seemed clear that he wanted a greater understanding of how an industry functions, so with a little persuading, he took a job running a friends modeling agency in Raleigh, North Carolina.  Less than two years later, Lance found himself in New York City, heading up “new faces”  at American Models.

Over the course of the next fifteen years, Lance would go on to work with both male and female models at agencies like Ford, New York Models, Boss, Bethann Management, and DNA.  He helped leverage his clients onto the international fashion scene through covers and stories in international magazines (Vogue, Elle, Spin, Rolling Stone), ad campaigns (CK1, L’Oreal, Revlon), music videos (Rolling Stone’s, Jay-Z), and television/film projects.  In 2002, Lance decided to take a break from fashion, spend time with his young daughter, and pursue his passion in music by managing rock bands.

Since then, lance has either booked and/or tour managed a series of successful national tours of the USA with bands like Blues Brother Castro (Amsterdam), Melodrome (USA), Will Hawkins (USA), and Geffen recording artist Matt White (USA).  Lance has helped see bands onto showcase stages at CMJ and SXSW, has executive produced albums for Neptune Crush (USA), A. Bitter Mahn (USA), and singer/songwriter Kim Janssen (Netherlands), and has overseen music publishing deals for  a handful of his artists.  And, for three years, Lance and his family hosted “The Barn Music Series” from the barn of his house in upstate New York, allowing a wide variety of international musicians to perform in a natural, acoustic environment.  In 2006, Lance and his wife decided to expand what they were doing with musicians back into the fashion scene by creating the hybrid management firm known as Rocket Garage.

Rocket Garage is an artist management company with offices in New York and Amsterdam (beginning 2010), representing a select, international roster of fashion models and rock and roll bands. It is a look based around a sound. It is about pursuing the potentiality of an ever converging media market. It’s about seeking out and creating opportunities for our clients, helping our musicians obtain invaluable print exposure and licensing deals, and our models to infer all that is cool, hip and relevant in pop-culture today (backed up, of course, by a kick-ass soundtrack). We celebrate youth. We celebrate art. We celebrate the exposed image and the musical progression.